Apple Unveils the $3,500 Vision Pro Mixed-Reality Headset: Key Details on Today’s Launch

"Apple's much-anticipated mixed-reality headset, the Vision Pro, launches in the U.S. tomorrow, priced at $3,500. Buyers undergo a headscan for a customized fit, with additional options for readers and prescription inserts. Initial pre-orders, estimated at 160,000 to 180,000 units by analyst Ming-Chi Kuo, suggest strong demand, though concerns arise about sustained interest after early adopters make their purchases. The Vision Pro offers a high pixel density display, ideal for immersive experiences with entertainment apps, but notable exclusions include Netflix, Spotify, and YouTube at launch."


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Worldsfeed Tech Desk: Apple’s much-anticipated Vision Pro headset is set to hit the U.S. market tomorrow, with a starting price of $3,500. The culmination of over a decade of development, the mixed-reality headset comes in three versions, with the base model offering 256 GB of storage. The 512 GB and 1 TB variants are priced at $3,700 and $3,900, respectively.

Prospective buyers will need to undergo a headscan using their iPhones or iPads to ensure a customized fit. Additionally, the headset can be equipped with readers and prescription inserts for an extra $99 and $149, respectively. According to Apple analyst Ming-Chi Kuo, initial pre-orders for the Vision Pro were estimated at 160,000 to 180,000 units during the first weekend. However, Kuo cautioned about potential declining demand as early adopters and avid users make their purchases.

The Vision Pro opens up a world of possibilities, allowing users to seamlessly engage with entertainment, work, and task-oriented apps while maintaining awareness of their physical surroundings. Boasting a display that surpasses the pixel count of a 4K TV for each eye, the headset is particularly well-suited for streaming apps like Disney+, Max, and Amazon Prime Video. Notably, Netflix, Spotify, and YouTube apps will not be supported at the initial launch.

Powering the Vision Pro is a battery pack with a two-hour lifespan, connected to the headset via a woven USB-C cable. A surprising fact underscores the luxury of this tech innovation, as the cheapest Vision Pro version’s $3,500 price tag surpasses three weeks’ worth of median American paychecks, based on Bureau of Labor Statistics data.


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